Sep
1

5 Foundational Steps to International SEO Success

Roger Acuna - SEO Consultant on September 1st, 2010

Establishing a global web presence and optimizing for search engine results is more than just translation. In fact, without a true understanding of the cultural, political, linguistic, and social differences of the targeted country, marketers run the risk of driving users away. And, without the proper International SEO Strategy, they run the risk of something worse – never being found by users in the first place. Take a look at some of the best-practices and strategic tips below to help you gain international exposure and SEO value.

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Costa Rica, SEM, SEO, SEO Consultant, SEO Consulting, SEO Services No comments »
Jan
8

Succeeding In SEO Requires Change

Roger Acuna - SEO Consultant on January 8th, 2010

As you know full well, the search industry is constantly changing, and that means SEOs and businesses must adapt. This is always made abundantly clear at the change of each year as the previous year is reflected upon, and predictions about trends in the upcoming year are discussed. SEOs know that adaptation and ongoing education are crucial. The problem is that businesses don’t always understand just how much the search landscape actually does change. This can present a whole different set of challenges for both the small business and the professional SEO.

Searching for Profit founder Amanda Watlington recently discussed some arising trends in the search industry and how understanding the changing search landscape is of vital importance. One example of change is the possible inclusion of site speed as a ranking factor in Google. Matt Cutts dropped that bomb a couple months ago, and while many welcome it, a lot are dreading it.

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Costa Rica, Organic SEO, SE Optimization, SEM, SEO, SEO Consultant, SEO Consulting, SEO Services, Search Engine Marketing, Search Engine Optimized, Social Media Comments Off