Apr
19

Landing Pages: What You Need to Explain to your Website Design Company

Roger Acuna - SEO Consultant on April 19th, 2010

The definition of a landing page is simply “the first page that visitors hit on your site,” so it is not strictly a certain page but any page that a user “lands” on. All websites have landing pages, whether they like it or not, even if it was not specifically designed as such.

Landing pages can have a substantial impact on your e- commerce website. A poorly-developed one can hasten its breakdown just as an effective landing page can drive traffic to your site, respond to calls to action and make your business website a success.

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Mar
20

Marketing Like Bing: The Farmville Example

Roger Acuna - SEO Consultant on March 20th, 2010

There are many ways to market your business through Facebook. Some are obvious, and others not so much. One thing you can pretty much count on is that there are incredible masses of people on the social network that you can potentially reach, and in ways that will allow them not only to engage with your brand in a comfortable setting, but with other Facebook ecosystems they are already engaging with.

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