Does Social Media Help SEO?

The impact of social media on SEO has, and probably always will be, one of the most talked about topics in the search industry. Specifically, whether social media really helps your SEO efforts. So does it? Short answer: yes. For the longer answer, however, you really…

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Cómo redactar un post: Fórmula sencilla para escribir un post en 7 pasos

Con toda esta información sobre cómo publicar en un blog, literalmente cualquiera podrá hacerlo, siempre y cuando conozca a fondo el tema sobre el que escribirá. Y ya que eres un experto en tu industria, no hay razón alguna por la que no puedas sentarte…

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Clicks Are People: 3 Tactics for Creating More Human-Centered Marketing

Every marketer has goals, whether for their latest campaign or for the quarter. “Get me 30x the clicks/impressions/conversions!” is a phrase I’m betting a lot of you have heard from a dictator director of some kind, and the struggle is real when you want to…

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Facebook Introduces Snapchat-Like Enhancements to Mobile Profiles

It’s possible that someone on the Facebook design team is a Snapchatter, because some of the profile enhancements announced today are straight out of Snapchat’s playbook. The three main enhancements announced today provide further opportunities for people to express themselves on the world’s largest social…

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CMI Releases its Annual Content Marketing Survey for 2016

Last month, Content Marketing Institute released their content marketing survey for 2016. The CMI team decided to explore what an effective B2B content marketing looks like. Moreover, the survey also details how many businesses know what “effectiveness” means. According to their latest research: 55% of business-to-business (B2B)…

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7 Low-Hanging Fruits That Any #SEO Can Fix

SEOs have a tough job. They’re expected to swoosh into a site, save the day, boost the traffic, raise rankings, and make the company prosper. The problem is, SEOs have their hands tied on so many issues. What should the SEO do, for example, if…

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How to Build Links Using Data-Driven Content & Blogger Outreach

For digital marketers, content marketing and link building are vital for each and every one of our campaigns. Some of the challenges we face during these campaigns are getting links to our content, developing content that people want to share, or simply finding the time…

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