As I’ve written in the past, LinkedIn offers a surprisingly vibrant platform from which to grow your connections and build your business.
In short, LinkedIn is a happening place: It has more than 60 million members in over 200 countries, in all 7 continents. Execs from all Fortune 500 companies are there. And 81% of business-to-business marketers use LinkedIn.
Quality Link Building is About the Long-Term
SEO changes all the time as search engines make adjustments to their algorithms and user interfaces, users adopt new technologies, etc. Still some things never change, like Google’s view on spammy links.
In a new post to the Google Webmaster Central blog, the company has expressed its most recent viewpoint on earning quality links.
The first piece of advice Google gives is to get involved with the community around your topic. If you were still not convinced that social media plays a very big role in search, consider this is coming straight from Google. Now the networks your community hangs out in may vary, but engaging with the community is simply a good way to get links and build credibility, which also will most likely lead to more links. Engaging is good for increasingly visibility outside of search anyway. Nothing new. Just reiterated by Google.
Continue reading about Google Shares Its Viewpoint on Earning Quality Links
